It has a small and coazy, but friendly, atmosphere. Given the limited floor space, they don't have a ton of potential to meet total customer satisfaction. With the lack of room for a wider selection of books, one may not be able to find what they are looking for. About one-third of the floor room is devoted to LDS books, even though there is already a Deseret Book store in town. They also do not sell any magazines. I myself like to read Japanese manga (comic books). Their offerings do not fulfil my expectations when I go looking for those kind of books. When I go in there, they have about a dozen or so manga and they are not new releases. In addition to that, right now they have only three computer books, Two for Windows Vista and the other a Java book. I'm studying computer science in college right now and those three books will be of no help. That means I must take my business elsewhere for the majority of my book shopping.